We were asked by one of our clients if we could figure out a way to loop video in iPad’s out-of-the-box video utility – no dice. So we did an exhaustive search of the app store for something that would allow creation of organizable playlists that loop. Suffice it to … Read the rest
What it looks like matters again
About the time that YouTube started to gain traction, one of our friends and long time directors came to me complaining that, because of YouTube, companies had lowered expectations for how their video should look. We were having the same experience. I can’t tell you how many times we had … Read the rest
Pushing Light
I just watched this phenomenal video from a TED talk about advances being made in the User Interface (UI) experience. By the way if you don’t know about TED you should peruse the site after viewing the video linked above. The talk was made by John Underkoffler who worked on … Read the rest
We win a Silver Telly Award
The Rambus Stop Motion commercial has won a Silver Telly Award. The Telly Awards honor the very best local, regional, and cable television commercials and programs, as well as the finest video and film productions, and work created for the Web. See the Telly awards site.… Read the rest
Seeing your video in the best of places
Ever growing formats
So it used to be so easy. We only had to deal with NTSC and there were a handful of formats to record on. Then came digital, but it was still NTSC. After about 8 years of the ever-growing format choices, it doesn’t seem like there is any end in … Read the rest
The Perfect FLV
Out of all the compressors out there, Adobe Media Encoder CS4 is my fav. It’s more intuitive and seems to compress faster than others. Here are general tips for a nice looking FLV, while keeping the file size manageable:
Video: Choose the On2 VP6 codec, VRB/ 2 pass, and knock … Read the rest
Watching the Olympics?
Our Rambus “Stop Motion Commercial” is catching airtime during the Olympics! It’s a fun spot to watch online, but for some reason, it’s even more fun to catch on the tube. Here are some airtimes this weekend:
02/24/10 OLYMPIC EARLY MORNING :30 6:17:35 AM
02/26/10 OLYMPIC EARLY MORNING :30 … Read the rest
Our first post
Here it is. The CRM blog. Something we’ve all been anxiously waiting for at CRM. We hope this becomes a useful resource for our clients and production teams. One of the things I personally shun are blogs posted for no real purpose. We hope our blog will be able to … Read the rest








